Mission Forward with Carrie Fox

In a world grappling with complex challenges, corporations have the potential to be powerful forces for good. But it takes courageous leadership to set audacious goals and rally entire organizations to drive meaningful change.

On this episode of Mission Forward, Carrie Fox sits down with Lisa Gibby, Deputy Executive Vice President and Chief Communications Officer at Nestlé. As the first person to hold this role, Lisa is responsible for building and maintaining trust in Nestlé's global brand across 186 markets - no small task.

Lisa shares her journey from running her own small communications firm to leading anti-poverty efforts at Bono's ONE Campaign to now sitting on Nestlé's executive board and ESG council. Her story is one of pursuing purpose at every scale.

Under Lisa's leadership, Nestlé has made bold moves—like being one of the first companies to publish a roadmap to reach net-zero emissions. Setting such ambitious public goals created some organizational nervousness, but it also rallied and engaged employees in a shared mission.

The conversation touches on navigating complex social issues as a global company, the importance of humility and embracing failure as part of the process, and how a new generation of consumers passionate about sustainability gives hope for the future.

At its core, this is a discussion about the power and responsibility of communications to drive positive impact. It's about having the courage to set big goals, the focus to build alignment and momentum, and the wisdom to know you can't do it alone. Lisa leaves us with an empowering message - that everyone has an opportunity to contribute as a force for good, and even failure is part of the journey forward.

Tune in for an inspiring look at purpose-driven leadership and the role we can all play in building a better world, one bold goal at a time. Our great thanks to Lisa for joining us for this conversation.



  • (00:00) - Welcome to Mission Forward
  • (00:58) - Introducing Lisa Gibby
  • (08:20) - Changing the Face of Board Leadership
  • (12:10) - The Fine Line of Communicating Progress
  • (18:50) - Lessons Learned
  • (21:06) - The World Around Us, and hope for the future

What is Mission Forward with Carrie Fox?

Mission Forward: An award-winning podcast for communicators on a mission.

Hosted by social impact expert and B Corp leader Carrie Fox, each episode of Mission Forward explores the power of communications. With just the right mix of practical and thought-provoking content, we take on the issues that matter to you, and that support your work as a communicator for change.

Together, we talk through topics that you’re likely experiencing right now: from how to tackle tough conversations; to how to best challenge stereotypes; to how we can build bridges across the issues that divide us. If you’re working to become a more inclusive and thoughtful communicator, there’s nothing holding you back—except you.

About Season 9

Communication is essential to moving missions forward. Whether you’re trying to advance a strategic goal, drive change in an organization or raise funds to increase your impact, how you communicate matters. And with the noise of today’s world, it matters even more that your message be delivered, heard, remembered, AND acted upon. Getting there requires more than words.

We’ve entered a consequential year. Every decision will matter. Care, courage, and civility will matter too.

On season 9 of the Mission Forward podcast, host and social impact communications expert Carrie Fox will be with you through it all. With episodes dropping every Thursday, this season will feature a host of thought leaders who will share their take on this critical year and how they navigate the issues ahead. We’ll dig into key issues you’re facing, we’ll inspire you with fresh ideas and practical insights, and we’ll show you how to apply the key practices of courageous leadership to your work. Come along as we practice a more-than-words approach to communications and leadership.

* About the Host (https://www.missionforward.us/about-carrie)
* Listen to Past Episodes (https://www.missionforward.us/episodes)