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Boris shares his journey from working at Atlassian to founding his own company Atlas Authority, navigating the challenges of being a solo founder, and eventually exiting the business. Dive into their discussion about unsexy business ideas, the importance of shared context in startups, and Boris's candid insights on his entrepreneurial experiences. Whether you're an aspiring entrepreneur or a seasoned business owner, this episode is packed with valuable lessons and unique perspectives.
Chapters
[00:00:00] Introduction
[00:00:30] The Unsexy Business
[00:00:45] From Atlassian to Solo Founder
[00:02:15] Starting the Company
[00:03:28] Business Model and Services
[00:04:30] Platform Risk and Emotional Fatigue
[00:04:51] Remote Work and Team Structure
[00:05:44] In-Person vs. Remote Work
[00:06:15] The Importance of Communication
[00:08:45] Accountability as a Solo Founder
[00:09:00] Birthday Sale Ritual
[00:10:04] Learning from the Sale Process
[00:11:03] Valuation and Exit
[00:12:15] Post-Exit Reflections
[00:13:15] Unsexy Business Ideas
[00:15:30] Spam Scoring for Outbound Emails
[00:18:45] Sexy Goat Bath Product
[00:21:00] Meatbags: A Unique Snack Idea
[00:23:15] Property Tax Appeal Service
[00:25:45] Weird Sports Network
[00:28:30] RC Plane Venues
[00:31:15] Public Library Publisher
[00:36:00] Advocating for Libraries
[00:36:38] Closing Thoughts
[00:37:00] Outro
Boris' Stuff
Website: https://www.nothingeasyaboutthis.com
Boris' X: https://x.com/borisberenberg
Boris' LinkedIn: https://www.linkedin.com/in/borisberenberg/
My Stuff
Podcast: www.mysecondmillionpodcast.com
Website: https://www.connortomkies.com/
X: https://twitter.com/ConnorTomkies
LinkedIn: https://www.linkedin.com/in/connortomkies/
Chapters
[00:00:00] Introduction
[00:00:30] The Unsexy Business
[00:00:45] From Atlassian to Solo Founder
[00:02:15] Starting the Company
[00:03:28] Business Model and Services
[00:04:30] Platform Risk and Emotional Fatigue
[00:04:51] Remote Work and Team Structure
[00:05:44] In-Person vs. Remote Work
[00:06:15] The Importance of Communication
[00:08:45] Accountability as a Solo Founder
[00:09:00] Birthday Sale Ritual
[00:10:04] Learning from the Sale Process
[00:11:03] Valuation and Exit
[00:12:15] Post-Exit Reflections
[00:13:15] Unsexy Business Ideas
[00:15:30] Spam Scoring for Outbound Emails
[00:18:45] Sexy Goat Bath Product
[00:21:00] Meatbags: A Unique Snack Idea
[00:23:15] Property Tax Appeal Service
[00:25:45] Weird Sports Network
[00:28:30] RC Plane Venues
[00:31:15] Public Library Publisher
[00:36:00] Advocating for Libraries
[00:36:38] Closing Thoughts
[00:37:00] Outro
Boris' Stuff
Website: https://www.nothingeasyaboutthis.com
Boris' X: https://x.com/borisberenberg
Boris' LinkedIn: https://www.linkedin.com/in/borisberenberg/
My Stuff
Podcast: www.mysecondmillionpodcast.com
Website: https://www.connortomkies.com/
X: https://twitter.com/ConnorTomkies
LinkedIn: https://www.linkedin.com/in/connortomkies/
Creators & Guests
What is Made It with Connor Tomkies?
"Made It" is a podcast hosted by Connor Tomkies that delves into the journeys of successful entrepreneurs who have not only built and exited their companies, but who are writing the next chapter of their journeys. The show focuses on the unique challenges and lessons learned while moving beyond the exit, offering insights and strategies for listeners aiming to grow their own businesses. Through engaging conversations with various guests, the podcast provides a blend of motivational stories, practical advice, and insider tips on entrepreneurship, business growth, and personal development.