Robby: You're listening to the Brand ED Bullet from the Brand ED Podcast.
Four freaky fast Friday wins to get you going for your weekend.
Let's go.
Win number one, something to try.
Hunting for a font can feel like a real sport in the Olympics.
I know you've been there looking, searching, hoping to find the
right font to inspire or compliment your message or your design.
The next time you are hunting for fonts, just head over to ´Type Wolf.
You can search for the perfect font or font pairing by
heading to the favorites list.
It's towards the bottom of the homepage at TypeWolf.
The best place for you to begin is his top 40 Google fonts.
Remember Google fonts are free.
So they're a great option.
Or if you like to zag while others Zig you can search for the
perfect font from the top 10 free fonts that aren't Google fonts.
It's a great list.
Typewolf makes it simple to get out of the rut of using the same font over and over.
Go check out the top 40 list and then let me know what your favorite font is.
Robby: Win number two, something a client recently asked.
In the previous brand ed bullet.
I mentioned how a client asked my opinion on his personal brand logo.
Then I gave you this two question, pop quiz.
Number one.
What is the primary color for my personal brand?
And number two, could you draw my logo from memory?
Yes or no?
Well, the results are in, but first I was asked the same logo question yet
again, the following week, no lie.
This is such a common question and concern for so many personal
brands, but should it be.
Let's get back to the results of my two question pop quiz.
It was a clean sweep.
Every reply nailed my personal brand color.
It's the red color you see associated with my brand.
But not a single person could draw my logo from memory.
Here are the two important implications for you as a personal brand.
Number one good news.
While logos do matter, choosing and using a primary color for your
personal brand business is way cheaper.
It's free.
And in fact, it's way more effective than having a killer logo.
Number two personal brand should be asking.
Do you like, and know my personal brand color more than my personal brand logo?
So pick your brand color and go wear it out on social and
everywhere you show up online
Robby: Win number three, something to think about
Sometimes the mirror gets angry.
And when it does the perspective of someone who cares about you matters.
These lyrics from singer song writer, David Wilcox.
Who's one of my favorites.
Captures that sentiment brilliantly.
The lyrics go like this.
If I had a spell of magic.
I'd make this enchantment for you.
A burgundy heart shaped medallion with a window that you could look through.
So that when all of the mirrors are angry at your faults and all you
You could peek through that heart shaped medallion.
And see you from my point of view
Robby: Win number four, something personal.
Knowing how many angry mirrors we face day in and day out, made me attempt something
A friend and I a walk and talk most Saturday mornings.
And he has recently ventured out and launched his own business.
That's always a scary proposition.
This is something he has dreamed of for years.
And this particular week marked a week, one of his new
venture as we began our walk.
I set my watch and I told him, I'd like to take the first mile
of our walk to encourage you and tell you how proud I am a view.
Are you cool with a one mile of encouragement?
Now the goal of this was to see you from my point of view,
imagine receiving one mile of encouragement today, literally a mile.
A mile without the angry mirrors.
Would you take it?
I know I would.
I can't promise you you'll get that today, but I know that you can give it.
So who could you encourage for a mile?
Robby: Thanks for joining me on this episode of the brand Brand ed bullet.
Good news.
You don't have to scroll through the show notes to find
the links to any of the apps.
apps or other wins.
mentioned in this episode.
Instead, just hop on my email.
List and you can get these four wins right in your inbox.
Just go to Robbyf.com/friday.
That's R O B B Y F.com/friday.
I'd also love your help getting this into the hands of more people.
So go and leave a review on apple podcast and then share.
Share this episode with somebody you love.
Feel free to DM.
On me on instagram and share which when was your favorite from this episode.
Have a great weekend and go and build a life-giving brand.