My guest today is Maxime Guirauton, Vice President and Global Head of Marketing and Sales Development at Visa, where he's helping power the engine behind Visa Direct and driving demand across markets, regions and time zones. Before Visa, Maxime was the CMO at Currencycloud, the cross-border payments platform that Visa acquired. And earlier in his career, he led major brand and growth work at Samsung Electronics and JLL.
He's lived inside global enterprises, high-growth tech and complex B2B ecosystems, and he knows what it takes to build brands that actually move revenue. He's also the cohost of Visa's "Money Travels" podcast, where he sits down with industry leaders to unpack the future of money movement and marketing innovation.
What is The CMO Whisperer?
The CMO Whisperer, hosted by former Forbes writer Steve Olenski, is a curated executive platform and marketing leadership podcast where CMOs, brand leaders, and senior operators share candid insights on leadership, brand strategy, and growth. Spanning business, sports, and media, it goes beyond marketing to reveal how top leaders make decisions and perform at the highest levels.