{
  "version": "1.2.0",
  "chapters": [
    {
      "title": "Intro: 8 years, one niche, a two-page website, and $20M ARR \r",
      "startTime": 0,
      "endTime": 373.21
    },
    {
      "title": "How Erin identified the right audience to go all in on \r",
      "startTime": 373.21,
      "endTime": 495.21
    },
    {
      "title": "Building the UX Research Field Guide and the early SEO strategy \r",
      "startTime": 495.21,
      "endTime": 644.21
    },
    {
      "title": "Why she went ungated and still captured 13% email conversion \r",
      "startTime": 644.21,
      "endTime": 865.21
    },
    {
      "title": "What she'd do differently with content strategy today \r",
      "startTime": 865.21,
      "endTime": 1021.21
    },
    {
      "title": "Stacking channels one at a time instead of doing everything at once \r",
      "startTime": 1021.21,
      "endTime": 1180.21
    },
    {
      "title": "How to plan for the next phase of growth before you need it \r",
      "startTime": 1180.21,
      "endTime": 1331.21
    },
    {
      "title": "Introducing Bangers: the quarterly marketing OS \r",
      "startTime": 1331.21,
      "endTime": 1479.21
    },
    {
      "title": "Top of funnel vs. bottom of funnel Bangers \r",
      "startTime": 1479.21,
      "endTime": 1801.88
    },
    {
      "title": "How LinkedIn and employee advocacy fit into the Banger playbook \r",
      "startTime": 1801.88,
      "endTime": 2060.88
    },
    {
      "title": "Why Erin started a podcast seven years ago when no one else was \r",
      "startTime": 2060.88,
      "endTime": 2263.88
    },
    {
      "title": "How to think about podcast ROI when attribution is fuzzy \r",
      "startTime": 2263.88,
      "endTime": 2435.88
    },
    {
      "title": "AI expectations for her marketing team \r",
      "startTime": 2435.88,
      "endTime": 2703.88
    },
    {
      "title": "Why the brand vs. demand debate is stupid \r",
      "startTime": 2703.88,
      "endTime": 2895.88
    },
    {
      "title": "The real secret: making your customer the hero",
      "startTime": 2895.88,
      "endTime": 2973.96
    }
  ]
}