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One thing I recently noticed a lot of people doing (including myself) is that when we see someone do or achieve something great, we immediately elevate that person’s status in our mind.

But that frequently sets us up for failure.

Why? 

Because that act of success is typically a result of a focused set of actions…yet we tend to elevate ALL actions of the individual and try to model those - even ones that have nothing to do with their success.

In this way, we make people “heroes” who really should be heroes.

I go into depth about a better way to think about this in today’s podcast episode.

What is Lessons & Ideas?

Get an unfiltered look behind the scenes of a 7-figure online business. Follow along as I learn how to grow the company and become a better leader.

The episodes range from my personal lessons and ideas to private team meetings and recorded calls with other business leaders.

If you want to peek inside the brain and business of someone in the trenches of marketing, leadership and hiring, this podcast might be for you.