Mission Forward with Carrie Fox

What happens when a community refuses to let its story be told from the outside in? In this conversation, Carrie Fox sits down with Lisa Snowden, Editor-in-Chief of Baltimore Beat, to explore what it means to build journalism as a thriving business model and an act of community care. Born out of the ashes of the Baltimore City Paper and shaped by the unrest following Freddie Gray’s death, Baltimore Beat has never been about neutrality—it has been about presence, about listening, and about amplifying voices too often ignored.

Lisa traces her journey from courtroom reporter to newsroom leader, revealing how perspective and personal truth can reshape the role of journalism itself. She describes the radical choices that have guided the Beat: shifting from for-profit to nonprofit after early financial collapse, accepting a transformative million-dollar grant at the height of the pandemic, and creating “beat boxes” that don’t just hold newspapers but double as neighborhood resource hubs. Inside those boxes, you’ll now find Narcan, notebooks, water bottles, or even hand warmers—small objects that together become an expression of community solidarity.

Even the act of delivering the paper has become something larger than distribution. By replacing outside delivery contractors with local community members—drivers who know every street and corner—the Beat stumbled into a model of journalism that is participatory, intimate, and trusted. Today, those same drivers are welcomed by shopkeepers and seniors waiting for the latest issue, reinforcing a sense of belonging that no algorithm or national newsroom can replicate.

What emerges from Lisa’s story is a portrait of local journalism as a lifeline. In her telling, journalism cannot be sterile or detached. It must be human. It must show up. And in the Beat’s case, it must be willing to save lives, as when a box outside their office provided the Narcan that brought a neighbor back from an overdose. This is the work of journalism that doesn’t just inform a city—it sustains it. And it is proof that local news is not dying, but thrives in reinventing itself as the heartbeat of a community.
  • (00:00) - Welcome to Mission Forward
  • (03:01) - Lisa Snowden and the Birth of Baltimore Beat
  • (14:27) - The Beat Boxes
  • (24:26) - Finding the Pulse of Local News
  • (27:35) - Support Your Local News

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This episode is supported by The Johnson Foundation at Wingspread. At their Frank Lloyd Wright–designed campus, Wingspread brings leaders and communities together to turn dialogue into action. Learn more at johnsonfdn.org or wingspread.com.

This episode is also brought to you by Positively Partners. When HR starts to slow down your mission, it’s time for a better solution. Positively HR is the fully outsourced HR partner that understands nonprofits—and acts like part of your team. Learn more at PositivelyPartners.org.

What is Mission Forward with Carrie Fox?

Mission Forward: An award-winning podcast for communicators on a mission.

Hosted by social impact expert and B Corp leader Carrie Fox, each episode of Mission Forward explores the power of communications. With just the right mix of practical and thought-provoking content, we take on the issues that matter to you, and that support your work as a communicator for change.

Together, we talk through topics that you’re likely experiencing right now: from how to tackle tough conversations; to how to best challenge stereotypes; to how we can build bridges across the issues that divide us. If you’re working to become a more inclusive and thoughtful communicator, there’s nothing holding you back—except you.

About Season 11

What does it mean to stand at the threshold of change? To face a door that is both closing and opening at the same time? In Season 11 of Mission Forward, Carrie Fox invites us into that liminal space—the sacred and often unsettling pause between hello and goodbye. It is here, in the transitions, where the most important work of leadership—and of life—often takes place.

This season, you’ll meet people who have walked away from stability in pursuit of something more true. You’ll hear from those who said yes before they were ready, and in doing so, discovered new strength. And you’ll learn from leaders who chose to stay rooted, practicing presence and commitment in a culture that prizes constant movement.

These are stories not just about change, but about how we communicate through it—about the clarity, courage, and care required when our words and actions mark turning points. Because goodbyes are never just endings. Hellos are never just beginnings. And the space between them? That’s where possibility lives.

Hello. Goodbye. And the Space Between.

* About the Host (https://www.missionforward.us/about-carrie)
* Listen to Past Episodes (https://www.missionforward.us/episodes)