Tangent 💚 Proptech

RCKRBX is the first real estate SaaS platform that puts the voice of the renter at the Multifamily developer's and investor's fingertips, including across key investment, development, marketing, leasing, and management decision points. The platform delivers actionable intelligence around the preferences, priorities, attitudes, and viewpoints that drive renter decision-making combined with predictive analytics to understand how these factors will impact asset performance and value over time, to what extent and why. Michael and James are applying their lessons from Political campaigning to the Real Estate world in a unique way.

(1:13) - State of Multifamily
(8:43) - Return to work impact on Multifamily
(11:45) - What Multifamily can learn from political campaigns
(16:44) - Demand side insights: What renters are looking for
(25:00) - Canvassing renter insights to power investment decisions
(32:23) - What Multifamily developers are missing
(40:42) - What moves the rent needle beyond typical amenities
(45:07) - Collaboration Superpower: Henry Ford

💚 Learn more:
➡️ RCKRBX's site
➡️ Michael Broder on LinkedIn
➡️ James Moore on LinkedIn

💚 Connect with Tangent:
➡️ Edward Cohen on LinkedIn
➡️ Edward Cohen on Twitter
➡️ Jeff Berman on LinkedIn
➡️ Jeff Berman on Twitter
➡️ Zach Aarons on Twitter
➡️ Tangent on LinkedIn
➡️ Tangent on Twitter


Disclaimer: Tangent podcast is for entertainment and informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advise. Nothing contained on our program constitutes a solicitation, recommendation, endorsement, or offer by Tangent, Camber Creek, MetaProp, or any third party guest to buy or sell any securities, public or private, other financial instruments or funds.

Creators & Guests

Host
Edward Cohen
Host & Executive Producer at Tangent
Host
Jeffrey Berman
Partner at Camber Creek
Host
Zach Aarons
Co-Founder & GP at MetaProp
Guest
James Moore
COO at RCKRBX
Guest
Michael Broder
CEO at RCKRBX

What is Tangent 💚 Proptech?

A new era is upon us, and Tangent💚 is back with our fourth new limited series, hosted by Proptech entrepreneur Edward Cohen, and venture capitalists Jeffrey Berman (Partner at Camber Creek) and Zach Aarons (Co-founder and GP at MetaProp). Tangent unites Proptech founders💡, real estate investors🏢, urban leaders🏙 and passionate creators🌎 who are improving our communities and cities. Join us to learn how we can solve present day challenges with innovative technology and greater collaboration.


If you would like to apply to pitch your startup on Tangent: Housing Crisis, email us your application to tangentcommunity@gmail.com .



➡️ Tangent💚Proptech: Founders, Real estate investors and operators, and urban leaders sharing groundbreaking companies, ideas, entrepreneurial lessons and inspiring stories. Stimulating conversation focused on housing innovation, the future of office and Climate Tech.



If you're working with a non-profit org., a small business or an early-stage Proptech, that makes our communities and cities better, and would like to have your mission featured during our Features segment, please apply to tangentcommunity@gmail.com.



Collaboration is our superpower. Stay curious and always be learning! 🤓



PS. Do not take anything said on this podcast as investment advise or seriously, this is for entertainment purposes only. 🙃