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Daniel Williams: Well, hi everyone.

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Welcome to the MGMA Ask MGMA podcast.

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This is part of the MGMA podcast network.

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Uh, ASK MGMA is where we bring you
some of the latest tools, strategies,

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and insights to help medical
practice leaders like yourself excel.

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My name is Daniel Williams.

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I'm a senior editor at
MGMA, host of the MGMA.

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Uh, podcast Network.

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We have joining us for Ask MGMA as
we always do, co-host Christy Goode,

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who's a senior advisor at MGMA.

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Christy, welcome yet again
to the Ask MGMA podcast.

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I.

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Cristy Good: Thank you for having me.

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Daniel Williams: Yeah.

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So today we are gonna be focusing
on a foundational element of

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organizational success that is your
mission, vision, and values or MVV.

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So, um.

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We're gonna be discussing an exciting
new tool MGMA has released, as well

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as upcoming playbooks that provide
practical guidance for leaders.

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So let's just dive into that.

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So Christie, let's start with.

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Um, well, let's, let me
back up just a little bit.

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You, you and I were talking offline.

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We were talking about a lot of
things you're involved in right now.

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You're doing a lot of MGMA tools that
many of our members may know about.

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You're also working on playbooks.

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If you don't mind just defining,
let's start, start with the playbooks.

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If anybody listening doesn't know
what these new free MGMA member

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benefits are, what are the playbooks.

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Cristy Good: Sure.

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Um, we just started putting together,
um, what we call playbooks that help

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kind of give you, um, an overall
quick, kind of like for dummies, right?

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Mm-hmm.

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But playbook that says, here's.

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Some resources.

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Here's what you do in this instance,
and just quick resources, usually five

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to seven pages with links to a number
of our tools that might be helpful so

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that you can just have like a one stop.

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Here's how I need to look at something,
and here are some of my answers.

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And we've done a series
of, um, non-physician.

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Playbooks for such as like staffing
and compensation and things like that.

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And then we've done a physician
grouping of the same type of topics.

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And coming up we will be re releasing
a culture playbook, a mission and

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value, vision and values playbook,
uh, patient experience playbook.

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Uh, cybersecurity playbook might already
be out there actually, since we just had

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our cybersecurity certificate last week.

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And, um, also, um, soon a
payer credentialing playbook.

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Okay, so just quick resources that
link to more of our tools, tips,

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tricks, um, to look at it quickly
so that you know, you don't have to

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hunt through a number of resources.

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Daniel Williams: So it's like
a one stop shop for any of

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those topics you mentioned.

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So you're not navigating here,
there, and everywhere trying

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to find a particular topic.

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You, you and your team have
really put the best of the best

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into that one playbook, right?

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Is that how it is?

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Right.

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Cristy Good: Yeah.

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That's, that's our goal.

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Daniel Williams: Awesome.

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Alright, so

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let's talk about mission, vision,
and values then this checklist.

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What inspired its creation?

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Um, how, how does it
benefit medical practices?

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Tell us about that.

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Cristy Good: Um, sure.

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Uh, the checklist was designed to
provide a structured step by step process

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for practices to develop or refine
their mission, vision, and values.

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We realize that many organizations
understand the importance of MVV,

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but struggle with where to start.

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Okay.

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Daniel Williams: Uh,

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Cristy Good: this tool simplifies the
process, ensuring alignment with the

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organizational goals in its culture.

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It specifically, or especially is
useful, um, to help foster clarity

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and engagement across teams.

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Um, it started because I
started the culture playbook.

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Part of the culture playbook was a little
segment on mission, vision, and values.

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And then I was like, well, but there's so
much that goes into your mission and your

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vision and your values, um, especially
when you're strategically planning.

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And so from that, I started
the playbook on the MVB.

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And from that I made a little
checklist to kind of help, a quicker

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way to go through the process.

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You know, for those that just want that
one tool to just help them real quickly.

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Daniel Williams: Okay.

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So you mentioned in this particular
checklist, it includes a detailed

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step-by-step guide for developing,
uh, mission, vision, and values.

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Um, I've looked at it, it
is incredibly impressive and

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there are eight steps in total.

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We're not gonna go through the whole, uh.

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All the eight steps.

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'cause that would take us a minute
to get through all of those.

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Let's just start with
maybe the first two steps.

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Talk about what they are
and what they entail.

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Cristy Good: Sure.

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The first step is all about
preparation and planning.

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Um, it involves assembling a leadership
team, engaging stakeholders, setting

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clear objectives, and reviewing
any existing MVV statements.

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Um.

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It, this helps ensure that
everyone is on the same page

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before diving into the process.

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Mm-hmm.

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And key is look at what you have first.

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Right.

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In this process as well
as as you go forward.

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Daniel Williams: Yep.

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Cristy Good: And then the
second step really puts focus

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on the data and collection.

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So that data collection and
input, um, which is serving your

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stakeholders and your stakeholders
are, you know, your staff.

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Don't forget about your staff.

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Mm-hmm.

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Um, I think.

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Many people think it's all leadership,
but it's also your staff, um, host

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brainstorming sessions and then
analyze that feedback to identify

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common themes and priorities.

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Um, those initial steps really are
important because they'll lay the

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groundwork for everything that follows.

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Daniel Williams: Okay, well that
really does make a lot of sense.

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So, um, it sounds like these steps are
designed to build a strong foundation

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and ensure there's broad engagement.

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I really like the idea that.

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Don't just jump into what we've got
here, but actually examine what you have

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existing and then how do you integrate,
what are what you already have to

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some of the suggestions that we have.

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So let's talk about involving
stakeholders early in the process.

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You know, identifying those stakeholders
and then bringing them in so then

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they can help impact the outcome.

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Talk about that.

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Cristy Good: Well, by bringing them
in early, it really, um, ensures

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that your MVV reflects a diverse
group of perspectives and resonates

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with everyone in the organization.

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So really engaging everyone
at the beginning and not

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just be like, here you go.

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This is what we're doing now, right?

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And we, you put it all together.

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It really helps foster buy-in,
um, from the start making it

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more likely that employees will
embrace and live out that MVV.

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That is they're in their daily work.

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Um, it also helps you identify blind
spots and opportunities where leadership

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might not have seen it on their own.

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So getting that broad view from
everyone is really important.

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Daniel Williams: Okay.

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So last few questions then.

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So for our leaders listening
today, what advice would you

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give them on implementing.

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Um, a mission, mission, vision,
and values, uh, program into their

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day to day operations, uh, and
integrate that into their practice.

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How would you have them do that?

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Cristy Good: I would make sure
that MVV or, you know, mission,

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vision and values is part of
their every, every conversation.

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Mm-hmm.

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Um, and I know many places have it
posted, like in their break room or right.

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In their work areas, um, incorporate
into your team meetings, um,

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your training sessions, and even
your performance evaluations.

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Um, I think that's a big piece of it
because people then know and are bought in

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and see the value because it's also part
of what they're gonna be evaluated on.

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Um, recognize that and re reward
employees that are, um, exemplifying

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those values in their work.

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Additionally communicate the
MVV externally through patient

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interactions and marketing efforts.

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Like this is what we stand for,
this is, this is what our vision

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is, our mission is, and our
values are here at this practice.

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And it just becomes then part
of the practices identity, both

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internally and externally when
you do something like that.

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Daniel Williams: Okay.

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Um, looking ahead then, final question.

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Looking ahead, how do you envision tools
like the checklist and playbooks shaping

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the future of medical practice leadership?

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You know, we kind of defined what these
checklists, what these playbooks are in

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the first place, but in a real practical
sense, in a toolsy sense, how can that

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help shape these practices and these
practice leaders and their success?

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Cristy Good: Well, um, with these
resources, I think it helps the practice.

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It gives them a roadmap to, um.

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To sustain that process.

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Okay.

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Not only to develop it, but to sustain it.

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And then by priority, prioritizing
your MVV and your workplace

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cultures, leaders can navigate those
challenges more effectively and build

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resilient, high performing teams.

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And I know that, um, turnover in
medical practices lately has been high.

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Mm-hmm.

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If you get those good employees, you
wanna keep 'em, how do you engage 'em

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by giving them, um, reason to be part of
your team by incorporating those mission,

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vision, and values into their daily
work and having them feel pride in that.

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Um.

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Ultimately, you know, um, it's about
creating a legacy of care and excellence

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that benefits both employees and patients.

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I think that's key.

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I think many times in healthcare you're
just thinking about the patients, but

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your employees are a big part of that.

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And your employees impact your
patient care, your patient experience.

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Um, your patients wanting to come back.

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To you.

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So that's important too, as
you're building your practice and

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keeping your practice, um, going.

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It's, it's all one big circle.

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Um, keep, you know, employees being part
of it and, and your patients feeling that.

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Daniel Williams: Okay.

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Well, Kristy Goode, senior advisor
at MGMA, thank you so much for

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being a co-host on this show.

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I clearly could not do this particular
show without you, and I just appreciate

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all the work you do with our MGMA
members and help them, uh, answer

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those questions when they go to that.

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Big green button on the MGMA
website that says Ask MGMA.

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Christie is among those experts
that answers those questions.

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So, Christie, thanks for being here today.

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Cristy Good: Well, thanks.

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Thank you for giving me the opportunity
to share what we're doing and what we

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have to offer our members, um, because
I think these tools are, and these

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playbooks are great, um, benefits.

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And instead of drinking from the
fire hose, you know, grab one of our

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tools, grab a playbook, and yeah.

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And, and hopefully that'll help you.

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Daniel Williams: That's awesome.

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Okay, so everybody listening today,
if you haven't already, check out the

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mission, vision, and Values checklist.

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It's available now@mgma.com.

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You might have to do a
little bit of navigation.

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So what we're gonna do in the episode
show notes, we're gonna put a direct

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link into that so you can go right to it.

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And this checklist includes
that step by step guide with.

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Eight actionable steps, um, for MVV, and
we've only scratched the surface today

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by discussing the first two you'll, so
you'll see what the other six are there.

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This is a free, um, tool and playbook
for you, and so stay tuned for upcoming

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playbooks, which promise to be invaluable
tools for medical practice leaders.

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As always, thank you so
much for tuning in to.

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Ask MGMA, uh, this particular podcast
and to the MGMA Podcast Network.

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Don't forget to subscribe and share
this episode with your colleagues.

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Again, I'm Daniel Williams and
we've had Christy Good here with

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us, so we'll see you next time.

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Thank you so much everyone for listening.