On Marketing

Don't just be better than the competition. Be the only ONE.

That's what Diego Pineda helps solopreneurs do. He achieves this by guiding them to publish books and become thought leaders in their niches.

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Don't just be better than the competition. Be the only ONE.

That's what Diego Pineda helps solopreneurs do. He achieves this by guiding them to publish books and become thought leaders in their niches.

Who's this episode for?

What will you learn by listening?

Why original Thought Leadership content is better than SEO
Why choosing your niche is a lot like choosing your wand in Harry Potter (I.e., it chooses YOU!)
How to never run out of ideas by having an idea garden

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💻 Learn more about who I am and what I do

P.S. If you enjoyed the episode, subscribe and give us a 6-star rating!

What is marketing?

Have you ever had that thought before? No? Well, I have. Quite a bit, weirdly.

Oh, hey there, I'm Jordan 👋. I'm a man from Wisconsin on a Frodo-like journey to discover what marketing is. Like, really is.

Not the fluff. Or the hype tactics. The real stuff.

Strategy. Processes. First principles.

The things that ACTUALLY help a company grow and win.

Everything I wish I had learned when I started in 2017. I hope to shorten that learning curve for you.

I ask two questions on each episode
- What is the job marketing should get done in a company?
- What is the job/purpose of life?

This podcast is for me to learn from some of the best marketers on this planet, and hopefully, you can pick up some wisdom too.

I hope you join me on this journey!

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