Listen in to my conversation with Annie Scranton, CEO of Pace Public Relations, a prestigious NYC based PR firm on how to avoid PR mistakes and leverage PR secrets to position yourself and make your brand stand out. Annie offers up exceptionally practical and solid advice for connecting with the media and reveals what steps to take in order to get your story heard. Annie’s roots as a TV producer gave her insights and deep relationships that she relies on to this day. She shares amazing advice on how to keep your business ever-present in the media, even during a pandemic! It’s all about positioning!
No sugar-coating, no fluff - just real conversations that matter. The She Leads Podcast features raw, unfiltered stories from visionary women who see the future and who've been bold enough to break the mold and re-write the rules. Each episode amplifies diverse voices with powerful missions, giving women the platform they deserve while delivering actionable insights you won't find in business textbooks. Join host Adrienne Garland, MBA, Professor, Entrepreneur for the straight talk about entrepreneurship that other business podcasts are afraid to have.