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The best title sequences don’t just introduce a film or TV show—they set the tone, create anticipation, and often become iconic in their own right. In this episode, I connect with Aaron Becker and Seth Kleinberg, the co-founders of Filmograph, a studio that has shaped some of Hollywood’s most memorable visual storytelling moments.From their early days at Prologue to building a boutique studio that works directly with top filmmakers, Aaron and Seth reveal the real story of Filmograph’s rise, the lessons they’ve learned, and how they’ve adapted in an industry that’s constantly evolving.We explore:- The big break that put them on the map- Their philosophy on creative longevity and staying independent- The evolution of title design and branding in Hollywood- Why they’ve avoided the pitfalls that took down once-dominant studios- Their bold decision to shut down for six weeks every year (and why clients respect it)If you’ve ever dreamed of running a creative studio—or just want an inside look at the world of motion design—this episode is a masterclass in building a sustainable, creative business.
Show Notes
The best title sequences don’t just introduce a film or TV show—they set the tone, create anticipation, and often become iconic in their own right. In this episode, I connect with Aaron Becker and Seth Kleinberg, the co-founders of Filmograph, a studio that has shaped some of Hollywood’s most memorable visual storytelling moments.
From their early days at Prologue to building a boutique studio that works directly with top filmmakers, Aaron and Seth reveal the real story of Filmograph’s rise, the lessons they’ve learned, and how they’ve adapted in an industry that’s constantly evolving.
We explore:
- The big break that put them on the map
- Their philosophy on creative longevity and staying independent
- The evolution of title design and branding in Hollywood
- Why they’ve avoided the pitfalls that took down once-dominant studios
- Their bold decision to shut down for six weeks every year (and why clients respect it)
- The big break that put them on the map
- Their philosophy on creative longevity and staying independent
- The evolution of title design and branding in Hollywood
- Why they’ve avoided the pitfalls that took down once-dominant studios
- Their bold decision to shut down for six weeks every year (and why clients respect it)
If you’ve ever dreamed of running a creative studio—or just want an inside look at the world of motion design—this episode is a masterclass in building a sustainable, creative business.
Creators and Guests
Host
Joel Pilger
What is Fabulist?
The glamorous studio story is a lie.
This is what actually happens behind the scenes.
A candid look inside the world’s most interesting studios and production companies…
and the business decisions fueling their best work.
I’m Joel Pilger.
I ran Impossible Pictures for 20 years.
Today in Forum™, I help founders run their studio on purpose.
If you work in motion, animation, live action, sound, or experiential…
this is where founders get real about the business.
Join the movement: http://joelpilger.com
Huge thanks to our audio production partner, Coupe Studios.
Learn more: coupestudios.com
© 2019–2026 JPMP