Hello, online entrepreneurs! Today, we're about to explore an intriguing topic that might be off your radar: micro-moment marketing. If you're wondering what on Earth micro-moment marketing is, don't worry; I've got you covered.
Let's dive deep into the different stages in your marketing funnel and how to use micro-moments in online marketing, decipher what they entail, and discover how they can be a game-changer for your business by boosting customer engagement and ultimately driving sales.
This week, Jennie talks about:
🔹Understanding the Concept of Micro-Moments in Marketing
🔹Micro-Moments at the Top of Funnel: The Awareness Stage
🔹Goals of the Awareness Stage
🔹Role of the Awareness Stage
🔹Micro-Moments Marketing Strategies for the Consideration Stage
🔹Goals of the Consideration Stage
🔹Role of the Consideration Stage
🔹Micro-Moments Marketing Strategies for the Consideration Stage
🔹Micro-Moments at the Bottom of Funnel: The Decision-Making Stage
🔹Goals for the Decision-Making Stage
🔹Roles of the Decision-Making Stage
🔹Micro-Moments Marketing Strategies for the Decision-Making Stage
🔹Harnessing the Power of Micro-Moments for a Successful Marketing Strategy
Links for This Episode on Short Form Video Content
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jennielyon.com/ICA
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