Office Talk Australia, Marketing for Architecture

Jean Graham is an architect and the director of Winter Architecture, a five-year-old practice based in Melbourne and Torquay.

In this episode, we discussed:
  • How Jean and her team approach remote working.
  • The importance of maintaining work life balance and avoiding burnout.
  • Why Jean produces video for each of her new projects.
  • How to communicate the value of what an architect does to the general public.
  • How to pick the right clients.
  • Why you need to be patient in your marketing to see results.
  • Why you should show less on your website.
  • The benefits of collaboration with other creatives.
  • How Jean decided how big her practice should be to function well.
If you’d like to learn more about Jean and the team at Winter Architecture, you can visit winterarchitecture.com.au or follow them on Instagram at @winterarchitecture.

What is Office Talk Australia, Marketing for Architecture?

Office Talk Australia is a fortnightly podcast hosted by Dave Sharp, and a great excuse for him to have conversations with leading Australian architects about their businesses, work and lives. Since its inception, the Office Talk podcast has played host to a wide range of guests from across the country. Every chat has been a pleasure.