Episode 95: Snapchat special – brand partnerships for a sporting summer

What makes a great brand partnership?

This podcast will:
• Reveal the secrets to creating a grand sports brand partnership 
• Explore the tools that deliver interaction and enhance the fan experience
• Outline the challenges of sports partnerships and how to overcome them

What is CIM Marketing Podcast?

At The Chartered Institute of Marketing (CIM), we develop modern marketing talent to enable long term business success. The CIM Marketing Podcast is your fortnightly dose of news and views from across the industry. Hosted by the CIM editorial team, we spotlight accessible, relevant stories to spark debate and discussion on the key issues affecting marketing today.