In this episode (part 1 of 2) Josh talks to Landon Bennet of AdReform about finding and closing on larger SaaS customers.
Landon has a ton of experience in SaaS sales at several customers (including 3 companies that he's successfully bootstrapped with his co-founder Kyle Conarro). This is a must-listen for any indie hackers or bootstrap founders.
A few topics covered in the call are:
- You should never be surprised by the outcome of a deal
- Time kills every deal
- Annual contracts
- Avoid forever discounts
What is Getting To Ramen?
Listen in as I navigate the slow SaaS ramp of death while asking for help along the way from people like Justin Jackson, Matt Wensing, and others who have gone before me...