The Marketing Insider: A Claritas Podcast

Executing campaigns across multiple channels and reaching customers and prospects when and where they’ll be the most receptive is a non-negotiable for today’s marketers. On this month's episode of The Marketing Insider: A Claritas Podcast we’re joined by a Claritas Project Manager, Maria Papadimas, who lays out best practices for delivering winning campaigns across all channels. We also welcome VCU Health’s Strategy and Marketing Manager, Keith Kaufelt, who is tasked with the challenging role of educator, advocate, and salesperson to a very polarized group of people. He shares the real-world experience he’s learned while navigating creating and executing multichannel campaigns during the biggest health crisis we’ve seen in our lifetime.

Read the case study: https://claritas.com/case-studies/alltru-credit-union-achieves-an-average-123-return-on-monthly-retail-loan-goals/

Listen to the Using Segmentation To Win The Privacy Debate episode: https://claritas.com/claritas-podcast/using-segmentation-to-win-the-privacy-debate/

Connect with VCU Health: https://www.vcuhealth.org/

Connect with Keith Kaufelt: https://www.linkedin.com/in/keithkaufelt

Download more podcast episodes: https://open.spotify.com/show/0bCxDLausUUWlgsr3XwxuT

Learn about Claritas and find your best customers: https://claritas.com

Find us on Facebook: https://www.facebook.com/Claritas2.0/

Connect with us on LinkedIn: https://www.linkedin.com/company/claritas_mbs/

Follow us on Twitter: https://twitter.com/Claritas2_0

Show Notes

Executing campaigns across multiple channels and reaching customers and prospects when and where they’ll be the most receptive is a non-negotiable for today’s marketers. On this month's episode of The Marketing Insider: A Claritas Podcast we’re joined by a Claritas Project Manager, Maria Papadimas, who lays out best practices for delivering winning campaigns across all channels. We also welcome VCU Health’s Strategy and Marketing Manager, Keith Kaufelt, who is tasked with the challenging role of educator, advocate, and salesperson to a very polarized group of people. He shares the real-world experience he’s learned while navigating creating and executing multichannel campaigns during the biggest health crisis we’ve seen in our lifetime. Read the case study: https://claritas.com/case-studies/alltru-credit-union-achieves-an-average-123-return-on-monthly-retail-loan-goals/ Listen to the Using Segmentation To Win The Privacy Debate episode: https://claritas.com/claritas-podcast/using-segmentation-to-win-the-privacy-debate/ Connect with VCU Health: https://www.vcuhealth.org/ Connect with Keith Kaufelt: https://www.linkedin.com/in/keithkaufelt Download more podcast episodes: https://open.spotify.com/show/0bCxDLausUUWlgsr3XwxuT Learn about Claritas and find your best customers: https://claritas.com Find us on Facebook: https://www.facebook.com/Claritas2.0/ Connect with us on LinkedIn: https://www.linkedin.com/company/claritas_mbs/ Follow us on Twitter: https://twitter.com/Claritas2_0

What is The Marketing Insider: A Claritas Podcast?

Claritas helps companies find customers. Through our podcasts we hope to help you better understand consumers, why they buy, and how they prefer to interact with you. We'll explore topics important to today's marketers so we can get you one step closer to your next customer.