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“The lean startup and MVP model is absolutely the right mindset to have, but that doesn't mean that you have to throw spaghetti at the wall.” Neil Caron, Product and Design Leader at Gartner, is doing something hard: helping a big company to innovate. Gartner is the company many technology buyers turn to for advice when they’re looking to buy mission-critical products. Traditionally, that’s meant reading reports and talking to analysts, but with the new BuySmart software-as-a-service product, they can now collaborate more seamlessly with each other as they go through their checklists and make a decision.
In this episode, Neil shares more on the challenge of innovating at a legacy corporation, including how to manage relationships with existing clients, pick the right pricing strategy, and the importance of autonomy in an innovation group — and how to go about getting it.
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What is CRAFTED. | The Tech Podcast for Founders, Makers, and Innovators?
CRAFTED. is a show about great products and the people who make them. Top technologists reveal how they build game-changing products — and how you can, too. Honored twice by The Webby Awards as a top tech podcast, CRAFTED. is hosted by Dan Blumberg, an entrepreneur, product leader, and former public radio host. Listen to CRAFTED. to find out what it really takes to build great products and companies.