Beer Me!

Hard seltzers are a rapidly growing market segment that is projected to grow even more in the coming years. Craft brewers are embracing the trend and the selection is never-ending.

Show Notes

Hard seltzers are a rapidly growing market segment that is projected to grow even more in the coming years. Craft brewers are embracing the trend and the selection is never-ending. Thankfully, Eric McCrory, Sr. Manager of Product Education + Culinary at The Boston Beer Company, (and Advanced Cicerone) was willing to join the show this week to give a quick Hard Seltzer 101, specifically how it's made. As usual, the show takes a few detours, but we get there eventually! 

What is Beer Me!?

Every week a featured guest will help to explore a different part of the dynamic beer world. This will allow you to examine the beer world through different lenses. Whether you are new to beer, or a seasoned professional, we will have something for you!