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This episode of the Live Better Seller Better Podcast features Brandon Bornancin, Founder and CEO of Seamless.AI. A lot of people claim that "culture eats strategy for breakfast." But the simple truth is, you have to combine the two! The challenge now is how you design a strategy to develop culture.
Brandon shares a wealth of knowledge and insight into what exactly culture should mean for leaders and their businesses. He gives a glimpse of their own core values and how to effectively establish your own to build a culture that is positive, productive, inspiring, and success-driven.
HIGHLIGHTS
What does building a culture mean
The core values of Seamless
How does one reinforce their core values
Culture should attract the right people and repel the wrong people
Everyone is going to have doubters and haters
QUOTES
Brandon on the four pillars of which the Seamless culture was built: "For us, it's figuring out what can we do to maximize everyone's potential professionally, personally, health, and wealth. And if we're constantly improving you to improve those levels, areas, principles, habits, and mindset in your life, then we've built an amazing culture."
Reinforcing core values: "Step one, you can't be fake. At the core, if these values don't align with you and who you are, I highly recommend just going to a different company or doing something different. Because who I am now is the same as who I was back then when I started the company, I just have a lot more money and availability of money to make an impact."
Brandon on capturing success stories in everything you do: "We all get tired. I get unmotivated and uninspired because I'm exhausted every day of the week. But the way that you remember that you have to go all out whatever it takes, is I'm like 'look at all these people that have one the 7-figure club or 6-figure club.' We save all of these success stories and share them every single day of the week with every employee.
You can find out more about Brandon in the links below:
LinkedIn: https://www.linkedin.com/in/brandonbornancin/
Website: https://www.seamless.ai/
Live Better. Sell Better. is sponsored by our proud partners:
Vidyard | vidyard.com
Chili Piper | chilipiper.com
This episode of the Live Better Seller Better Podcast features Brandon Bornancin, Founder and CEO of Seamless.AI. A lot of people claim that "culture eats strategy for breakfast." But the simple truth is, you have to combine the two! The challenge now is how you design a strategy to develop culture.
Brandon shares a wealth of knowledge and insight into what exactly culture should mean for leaders and their businesses. He gives a glimpse of their own core values and how to effectively establish your own to build a culture that is positive, productive, inspiring, and success-driven.
HIGHLIGHTS
QUOTES
Brandon on the four pillars of which the Seamless culture was built: "For us, it's figuring out what can we do to maximize everyone's potential professionally, personally, health, and wealth. And if we're constantly improving you to improve those levels, areas, principles, habits, and mindset in your life, then we've built an amazing culture."
Reinforcing core values: "Step one, you can't be fake. At the core, if these values don't align with you and who you are, I highly recommend just going to a different company or doing something different. Because who I am now is the same as who I was back then when I started the company, I just have a lot more money and availability of money to make an impact."
Brandon on capturing success stories in everything you do: "We all get tired. I get unmotivated and uninspired because I'm exhausted every day of the week. But the way that you remember that you have to go all out whatever it takes, is I'm like 'look at all these people that have one the 7-figure club or 6-figure club.' We save all of these success stories and share them every single day of the week with every employee.
You can find out more about Brandon in the links below:
Live Better. Sell Better. is sponsored by our proud partners:
Vidyard | vidyard.com
Chili Piper | chilipiper.com
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Welcome to the Live Better Sell Better podcast with your host Kevin Dorsey of Inside Sales Excellence the #1 Patreon group and Youtube Channel for tech sellers and leaders.
Where we dive deep into tactical advice on how to book more meetings, close more deals, and lead sales teams to success.
Inviting the top experts in the software sales world to talk about every topic you can think of. From Cold Calling, Closing Deals, Storytelling, all the way to Sales Management and Brand Building.
We leave no topic untouched.
PLUS - This show is all about tactical advice, no fluff, no long backstories, just the juicy details.
But we don’t stop there, we also focus on the PERSON in sales person, making sure we also take care of that too. Mindset, mindfulness, goal setting, stress management, we cover it all.
Thank you for listening, and if you’re interested head on over to www.patreon.com/insidesalesexcellence to learn more.
Now with that, get ready, grab a notepad & let’s get into the good stuff!