Tech-powered by PwC Middle East

This episode unlocks the full potential of GenAI as it is revolutionising electric mobility with Heiko Seitz, eMobility Leader at PwC Middle East. Exploring its role in vehicle design, personalisation, and digital experiences. From optimising battery development to enhancing in-car interactions, discover the groundbreaking applications and the critical success factors necessary for success.

Heiko explores the potential of GenAI to transform the electric vehicle landscape, offering insights into its challenges and promising future. Join us for a journey into the heart of innovation at the intersection of technology and sustainability.


What is Tech-powered by PwC Middle East?

Explore human-led, tech-powered transformation.

Welcome to PwC Middle East’s “The Tech-powered” podcast series delivering the latest thinking from across the Middle East technology landscape with our tech leaders. A must-listen for innovators, industry leaders, and the tech-savvy who are eager to discover how tech shapes our digital world and the future.