How To Be Sensitive During Holidays Like Mother's Day (And A Brand That Got It Right) #185

So you probably already know that holidays like Mother’s Day are a great time to send emails and promote your products to your subscribers if it makes sense. But what you might not be thinking about is how hard a holiday like Mother’s Day might be for some of the people on your list. This is how one brand allowed subscribers to "opt out" of Mother's Day communication.

Show Notes

• Try Privy for FREE today
• Follow Ben on Twitter
• Follow Lauren on Twitter
• Get your copy of The State of Shopify Report
• Join The Ecommerce Marketing Community
• Check out our book, The Ecommerce Marketing Handbook
• Privy store

Ecommerce Marketing School is sponsored by Printful.

What is Ecommerce Marketing School?

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.