E08 - The Data & Metrics Series; the 100,000 Foot View w Nickole Brown of Cella

In this kickoff episode of our Data & Metrics Series, we are joined by Nickole Brown from Cella. 

The conversation dives into the critical role of data and metrics in creative operations. Nickole  elevates our understanding at the 100,000-foot view, exploring how effectively leveraging data and metrics can transition creative operations from a tactical function to a strategic role.

Takeaways

• The Importance of Data and Metrics: Understanding and utilizing data is a defining factor that separates leaders from pretenders in creative operations.
• Strategic Transformation: Data and metrics enable creative operations to evolve from being purely tactical to becoming strategic influencers.
• Facing Challenges: Acknowledging and overcoming the fear of data, bridging educational gaps, and navigating technological challenges are crucial steps in harnessing the power of data.
• Storytelling with Data: Effective communication and storytelling through data are essential for empowering creative operations leaders.

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What is CreativeOps Podcast?

Dive into the every changing world of creative operations with Nish Patel, a respected figure in the industry since 2014.

Every week, immerse yourself in enlightening discussions with creative operations leaders as they share stories of challenges, solutions, and insights on both prevailing and emerging topics.

Central to these conversations are the foundational pillars of Creative Ops: People, Process, and Tech. And with the dawn of AI set to bring sweeping changes, the podcast consistently highlights how artificial intelligence is redefining yesterday's challenges and unveiling new opportunities.

Whether you're tuning in for an insightful interview with an industry expert or Nish's fresh perspective on key issues, the CreativeOps Podcast is the essential water cooler for the creative ops community. Listen in to glean wisdom from both successes and setbacks, equipping yourself with invaluable insights to navigate the dynamic world of creative operations.

Newly relaunched and more relevant than ever, the CreativeOps Podcast stands as your comprehensive guide to the ever-evolving landscape of creative operations.