eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

On today’s episode, I’m chatting with Ruth Even Haim, the Co-founder of ReConvert. It's an interesting and dare I say, an exciting innovation, in what used to be a boring thank you page. It’s really cool what they’re doing to improve the customer experience and customer lifetime value through the Shopify thank you page.Most stores try to re-engage customers with email, social media, push and SMS messages, but the open and click rates are going down. However, your store's thank you page gives you the perfect retention boosting opportunity. Not only that, customers will visit the order status page a few more times when receiving default notifications from your store; like shipping updates to their email.By optimizing your thank you page for conversions, you will re-engage customers who just completed a purchase with your store, and catch them when they are most likely to buy again, in the near future, or to comply with other requests....let's jump into the show and learn more :) Hosted on Acast. See acast.com/privacy for more information.

Show Notes

On today’s episode, I’m chatting with Ruth Even Haim, the Co-founder of ReConvert. It's an interesting and dare I say, an exciting innovation, in what used to be a boring thank you page. It’s really cool what they’re doing to improve the customer experience and customer lifetime value through the Shopify thank you page.


Most stores try to re-engage customers with email, social media, push and SMS messages, but the open and click rates are going down. However, your store's thank you page gives you the perfect retention boosting opportunity. Not only that, customers will visit the order status page a few more times when receiving default notifications from your store; like shipping updates to their email.


By optimizing your thank you page for conversions, you will re-engage customers who just completed a purchase with your store, and catch them when they are most likely to buy again, in the near future, or to comply with other requests.


...let's jump into the show and learn more :)



Hosted on Acast. See acast.com/privacy for more information.

What is eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection?

Running a Shopify store? You already know success isn't about finding the right app—it's about knowing which strategies actually work at your specific stage of growth.

I'm Steve Hutt, and I've lived every level of the ecommerce journey—from eBay Power Seller shipping products myself to Shopify Merchant Success Manager helping 100+ brands from startup to enterprise scale, including working with the teams at Tentree, Dr. Squatch, Bulletproof Coffee, Salt & Straw Ice Cream, MUD/WTR, Bokksu, and many more.

Here's what makes this podcast different: I've been on both sides of the table.

6+ years working inside Shopify gave me access to what's coming before most merchants know it exists. Building and scaling my own businesses taught me what actually works when your money and reputation are on the line. That combination—insider access plus real operator experience—gives you a perspective you won't find anywhere else.

Since 2016, eCommerce Fastlane has delivered over 420 episodes and more than 2 million downloads to ambitious Shopify founders and marketers. Every week, I sit down with operators, developers, and experts who share what's actually moving the needle right now—not theory, but patterns I've seen work consistently across dozens of brands at multiple stages.

Whether you're launching your first store or scaling past seven figures, every episode gives you stage-aware strategies you can implement this week. We cover Shopify apps and best practices, digital marketing and retention tactics, AI and automation tools, as well as operations and logistics that reduce overwhelm while building lasting customer loyalty.

You'll discover how to leverage emerging tech without losing what makes your brand unique, and you'll hear real founder stories—including lessons from my own journey and insights from 400+ industry leaders who've been exactly where you are.

This isn't content for content's sake. It's the insight you'd get sitting at a mastermind table with someone who's succeeded at every level, helped hundreds of others do the same, and has the pattern recognition to show you what actually works at your current stage.

Ready to grow smarter, not just faster? Join 30,000+ merchants in the eCommerce Fastlane community through our podcast, newsletter, blog, and forthcoming book "Thriving with Shopify."

Steve Hutt
DTC Founder | Podcast Host

Find Us Online
Website: eCommerceFastlane.com
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LinkedIn: linkedin.com/in/shutt
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Instagram: instagram.com/ecommercefastlane
Email: steve@ecommercefastlane.com