We’ve all heard that the customer has more control over the shopping experience, but that hasn’t stopped most retailers from sticking with their same-old business strategies. Joel Bines believes now is the time for retailers to act — and he has a playbook for success.
During this episode of Retail Remix, Joel digs into his book, “The Metail Economy: 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution.”
Show Notes
We’ve all heard that the customer has more control over the shopping experience, but that hasn’t stopped most retailers from sticking with their same-old business strategies. Joel Bines believes now is the time for retailers to act — and he has a playbook for success.
During this episode of Retail Remix, Joel digs into his book, “The Metail Economy: 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution.” He shares:
- How the me-centric consumer revolution began and the technologies that have accelerated it;
- Why this revolution sparked the rise of authenticity in marketing, sustainability and other hot retail trends; and
- Tips to help retailers use deep customer understanding to identify and prioritize investments.
This week’s episode is brought to you by TaxJar From marketplaces to social selling, the opportunities for e-commerce retailers to grow their business have never been better. But selling on more platforms and in more regions means increasingly complex sales tax requirements.
TaxJar automates the entire sales tax compliance lifecycle for retailers, including real-time calculations, multichannel reporting, nexus calculations and automated filing. They simplify your sales tax so you can focus on the important stuff, like developing great products and attracting customers. Visit
www.taxjar.com to learn more.
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What is Retail Remix?
The rules of retail are constantly changing. Today, we're in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry's leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.