Subscribe
Share
Share
Embed
Clio CEO, Co-founder, and bestselling author Jack Newton discusses the massive opportunity for law firms in addressing the latent legal market.
If you learned that the unmet legal needs of consumers amounted to a multi-billion opportunity, what would that mean for the legal industry?
What would it mean for your firm?
In this episode of the Matters legal podcast, Teresa Matich interviews Jack Newton, Clio’s CEO, Co-founder, and author of the new best-selling book The Client-Centered Law Firm. In the episode, Jack speaks about one of the book’s core concepts, the “latent legal market”—and why it matters.
The latent legal market refers to the untapped potential of all the would-be legal clients who aren’t currently using legal services to solve their legal issues. Consequently, it also refers to all the unrealized revenue that law firms could generate if they focused on providing the experience these would-be clients are looking for.
No one understands this better than Jack, whose interview highlights the incredible opportunities the latent legal market presents for law firms.
In the practice of law, small changes can have a big impact. In ‘Matters’, each episode focuses on one discipline, learning, or lesson for law firms looking to break free of the status quo and transform the practice of law, for good. With actionable advice from practicing attorneys, law firm leaders, and subject matter experts from the worlds of law and business, Matters helps lawyers and legal professionals alike put new strategies and tactics into place that will dramatically impact their law firms.
Matters is a monthly podcast presented by Clio, the world’s leading cloud-based legal technology provider.