Alex Sanfilippo is the host of the top-rated podcast Podcasting Made Simple, the founder of PodPros.com, a software company focused specifically on the podcasting industry and the co-creator of PodMatch, a service that matches podcast guests and hosts together for interviews. That's not all! He also co-founded PodcastSOP, a project management tool that helps podcasters keep up with their episode releases.
You get it: the guy is POD OBSESSED.
So who better to come on the show to talk about how authors can book podcast tours? Everything he shared was fascinating but what I found especially fascinating is what he had to say about why authors should pass on opportunities to go on certain shows and why appearing on smaller podcasts can be way more beneficial than going on the big ones.
What is Behind the Book Cover?
You've heard the book publishing podcasts that give you tips for selling a lot of books and the ones that feature interviews with famous authors. Now it's time for a book publishing show that reveals what actually goes on behind the cover.
Hosted by New York Times bestselling author Anna David, Behind the Book Cover features interviews with traditionally published authors, entrepreneurs who have used books to build their businesses and more.
Come find out what traditional publishers don't want you to know.