Back on T-R-A-C-K

Gone are they days of excel sheets chock full of SUMifs and VLookups. Dashboard and reports that can automagically get updated periodically is the now. Our experts now focus on why our campaigns are closer to client's goals or not, rather than burning resources on aggregating data. Hear from Paul Deraval on the importance of data story telling and how we can now do that, thanks to tools that aggregate our data and help us automate the mundane.
Learn more about NinjaCat at https://www.ninjacat.io/ and book a demo.  
NinjaCat has some beautiful reporting templates. Be sure to check those out and find inspiration - https://www.ninjacat.io/blog/client-reporting-examples. 
You can also connect with Paul on Linkedin at https://www.linkedin.com/in/paul-deraval-98671232/. 

Show Notes

Gone are they days of excel sheets chock full of SUMifs and VLookups. Dashboard and reports that can automagically get updated periodically is the now. Our experts now focus on why our campaigns are closer to client's goals or not, rather than burning resources on aggregating data. Hear from Paul Deraval on the importance of data story telling and how we can now do that, thanks to tools that aggregate our data and help us automate the mundane.
Learn more about NinjaCat at https://www.ninjacat.io/ and book a demo.  
NinjaCat has some beautiful reporting templates. Be sure to check those out and find inspiration - https://www.ninjacat.io/blog/client-reporting-examples. 
You can also connect with Paul on Linkedin at https://www.linkedin.com/in/paul-deraval-98671232/. 

What is Back on T-R-A-C-K?

Back on T-R-A-C-K (formerly Tea Time with Tech Marketing Leaders) is where founders learn how to build a true marketing growth engine — one that runs smoothly, scales sustainably, and supports the business you actually want to lead.

After hundreds of conversations with marketing leaders on Tea Time, one truth kept surfacing: too many founders are stuck chasing what’s shiny and new instead of strengthening the systems that create consistent, compounding growth.

Back on T-R-A-C-K is your reset. Join me and a lineup of fractional marketing leaders and founders who’ve paved the way — or are finding it in real time — as we share honest stories, practical strategies, and proven frameworks to help you get clarity, build momentum, and stay the course. Because growth doesn’t come from doing more — it comes from getting back on track.