Welcome back to the Alt Goes Mainstream podcast.
Today’s episode was filmed at
ING’s HQ in Amsterdam, right after ING held its
Private Markets Day. The firm has been actively building out its private markets capabilities to serve its private wealth clients so it was a treat to interview two of the people responsible for running ING’s wealth management and private markets practice.
We sat down with
Anneka Treon, ING’s Global Head of Private Banking, Wealth Management & Investments, and
Johan Kloeze, Head of Private Banking & Wealth Management Netherlands, to discuss ING’s big ambitions in private markets.
ING, which manages over €260B of invested assets across 5 million clients, has made a major push into private markets. Led by Anneka and Johan, the firm has built out a Private Markets business that has grown AUM in three years since its launch. ING has partnered with established alternative asset managers to create one of the largest evergreen fund platforms in European wealth management.
Anneka, Johan, and I had a fascinating discussion about wealth management, how to bring private markets to advisors and clients, and how to educate the wealth channel about private markets. We covered:
- What Anneka means by “fast money versus slow money.”
- Why it’s important for advisors to bring private markets “to the kitchen table.”
- How to transform savers into investors — and why that matters.
- Why focus on private markets.
- The challenges with building a private markets business.
- Figuring out how to partner with alternative asset managers.
- How and why ING has focused on curation when building its private markets platform.
- The benefits and challenges of evergreen funds.
Thanks Anneka and Johan for sharing your wisdom and expertise at the intersection of private markets and private wealth.
Show Notes00:00 Message from our Sponsor, Ultimus
01:43 Welcome to the Alt Goes Mainstream Podcast
01:57 Introduction to Johan Kloeze and Anneka Treon
03:19 Guest Welcome and Backgrounds
04:05 Johan's Journey at ING
05:07 Anneka's Background and Ambitions
06:58 The Importance of Private Markets
07:56 Wealth Creation and Preservation
08:25 Building the Private Markets Business
14:55 Educational Approach to Private Markets
16:19 Making Private Markets Human
20:54 Curating the Right Managers
23:02 Slow Money vs Fast Money
24:07 The Bookcase Analogy
24:27 The Importance of a Stable Financial Foundation
24:53 The Role of Quality Managers in Investment
25:16 Motivations Behind Public vs. Private Markets
26:13 Educating Younger Clients on Slow Money
28:04 The Role of ING in Providing Diverse Investment Options
28:47 Challenges in Building a Private Markets Platform
29:46 The Success of Evergreen Vehicles
31:25 Anneka's Perspective on ING's Private Markets Strategy
32:18 Humanizing Private Markets
32:54 Opportunities in the ELTIF Space
34:24 Educating Clients on Private Markets
36:29 The Future of ING's Private Markets Platform
37:43 Balancing Digital and Human Approaches
38:49 The Importance of Simplifying Investment Concepts
38:57 The Role of Liquidity in Private Markets
39:53 Lessons Learned in Building an Investment Platform
41:38 The Entrepreneurial Spirit of ING's Clients
42:46 The Need for Harmonization in Private Markets
44:36 The Growth Roadmap for ING's Private Markets
45:07 The Future of Private Markets Investments
A word from AGM podcast sponsor, Ultimus Fund Solutions
This episode of Alt Goes Mainstream is brought to you by
Ultimus Fund Solutions, a leading full-service fund administrator for asset managers in private and public markets. As private markets continue to move into the mainstream, the industry requires infrastructure solutions that help funds and investors keep pace. In an increasingly sophisticated financial marketplace, investment managers must navigate a growing array of challenges: elaborate fund structures, specialized strategies, evolving compliance requirements, a growing need for sophisticated reporting, and intensifying demands for transparency.
To assist with these challenging opportunities, more and more fund sponsors and asset managers are turning to Ultimus, a leading service provider that blends high tech and high touch in unique and customized fund administration and middle office solutions for a diverse and growing universe of over 450 clients and 1,800 funds, representing $500 billion assets under administration, all handled by a team of over 1,000 professionals. Ultimus offers a wide range of capabilities across registered funds, private funds and public plans, as well as outsourced middle office services. Delivering operational excellence, Ultimus helps firms manage the ever-changing regulatory environment while meeting the needs of their institutional and retail investors. Ultimus provides comprehensive operational support and fund governance services to help managers successfully launch retail alternative products.
We thank Ultimus for their support of alts going mainstream.
What is Alt Goes Mainstream: The Latest on Alternative Investments, WealthTech, & Private Markets?
Alt Goes Mainstream podcast is the place to turn to for interviews with some of the brightest and most experienced minds in the world at the intersection private markets and wealth management. AGM dives into investment strategies like private equity (PE), private credit, venture capital (VC), secondaries, GP stakes, infrastructure, real estate, wealth management, and comprehensively covers tools and frameworks for approaching private markets, such as asset allocation, evergreen funds, model portfolios, and more. For anyone looking to invest into private markets (from experienced wealth managers to family offices to the individual investor looking for a more diversified investment portfolio), you’ll hear inside stories from executives and founders at some of the world’s largest financial institutions, alternative asset managers firms, and wealth management firms. More than a personal finance podcast, Alt Goes Mainstream dives deep into trends, investment strategies, firm building lessons, and innovative technologies that are enabling investors to access private markets.