In the Market for a Marketer

As part of a mini hiring boom at Basecamp this year, CEO Jason Fried went looking for a position that had never existed before at the company: head of marketing. Over a thousand people applied for the role. In this episode, Jason explains how he narrowed a very competitive pool of candidates to find the right person.

Show Notes

"Hire When It Hurts," our previous episode about hiring - 00:57

"Farewell, Happy Camper," our episode about rebranding Basecamp - 1:51

A Signal v. Noise post by Jason about design challenges for job candidates - 4:26

Detroit Bus Co. - 11:17

What is Rework?

A podcast by 37signals about the better way to work and run your business. Hosted by Kimberly Rhodes, the Rework podcast features the co-founders of 37signals (the makers of Basecamp and Hey), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship.