One Brand’s Entire Black Friday Plan: The Offers And Plays For Hitting $100k #324

Coming up on the 10 year anniversary of Define Me Greek, Shauna Harper is still learning new ways to boost her Black Friday sales. Last year’s playbook included 2 emails and 2 texts. Her biggest learning? It wasn’t enough. With a goal of $100k this BFCM, she knew they needed to do way more. Get her exact plan for getting there.

Show Notes

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Ecommerce Marketing School is sponsored by Printful.

What is Ecommerce Marketing School?

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.