Best-selling author and marketing powerhouse Marcus Sheridan joins Benji to reveal why trust - not tactics - is the real secret to sales growth. From breaking down the “trust deficit” to why most landscapers lose the sale before the call, this episode is a roadmap to building a brand buyers believe in.
Learn how to:
• Win the 80% of the sales journey that happens before the first contact
• Future proof your sales process for the age of AI
• Be bold enough to say what other brands won’t and show what others won’t show (people buy transparency)
If you’re ready to grow your business and dominate your market - this is your blueprint.
What is The LeanScaper Podcast?
The LeanScaper Podcast is where serious landscape leaders go to grow.
If you want new school systems for an old school industry, expertly crafted interviews with world class experts, endless inspiration you’ve come to the right place.
Hosted by Benji Carlson and Mark Bradley. New Episodes release every Monday, on every platform.