On Good Authority: Publishing the Book that Will Build Your Business

Experienced authors know that very few of us make money from book sales. Some know, however, that it's quite possible to make a lot of money if you use your book to build your business. Since most businesses don't exist without clients, this episode breaks down exactly how to use your book to get those clients.

Show Notes

Experienced authors know that very few of us make money from book sales. Some know, however, that it's quite possible to make a lot of money if you use your book to build your business. Since most businesses don't exist without clients, this episode breaks down exactly how to use your book to get those clients.

What is On Good Authority: Publishing the Book that Will Build Your Business?

There are people who launch books and end up just having a nice thing to put on their shelves. Then there are people who launch books that transform their careers—and lives. As a former member of the first group, Legacy Launch Pad publisher and New York Times bestselling author Anna David strongly urges you to be part of the second.

In this show, she talks to entrepreneurs and authors about how to intentionally launch the book that will serve as the best business card and marketing tool you’ve ever had—and then how to use that to build your business even more.

Named one of the best publishing podcasts by LA Weekly, Feedspot, Podchaser and Kindlepreneur, On Good Authority features solo episodes as well as interviews with best-selling authors, entrepreneurs and publishing insiders. It has had over a million downloads, regularly appears on the top 100 career podcast list and manages to make discussions about publishing funny. Popular episodes include interviews with Chris Voss, Robert Greene and Lori Gottlieb.