Growth Marketing Today

Most business YouTube channels are lame. They have very few subscribers and even fewer views per video. With YouTube being the second biggest search engine, Ahrefs doubled down and grew its channel to over 175k subscribers. In this episode, Sam Oh, Director of Product Education at Ahrefs, shares their exact video marketing strategy from topic selection, production process, and content distribution.

Get the free growth cheat sheets with all actionable notes, takeaways, and tips from the latest episode in a one-page PDF at https://growthtoday.fm/114

Sponsor For This Episode
This episode of Growth Marketing Today is brought to you by 42 Agency. 42 Agency works with high growth B2B SaaS Companies helping them build and scale Revenue and Marketing operations that accelerate demand generation and pipeline growth. To learn more & get $500 in free consulting time - visit them at https://growthtoday.fm/42

Show Notes

Get the free growth cheat sheets with all actionable notes, takeaways, and tips from the latest episode in a one-page PDF at https://growthtoday.fm/114

Most business YouTube channels are lame. They have very few subscribers and even fewer views per video. With YouTube being the second biggest search engine, Ahrefs doubled down and grew its channel to over 175k subscribers. In this episode, Sam Oh, Director of Product Education at Ahrefs, shares their exact video marketing strategy from topic selection, production process, and content distribution.

In episode 114, you’ll learn:
  1. Why you should care about YouTube as a marketing channel
  2. Ahref’s video marketing process, from brainstorming topics, filming, editing, and publishing
  3. How Ahrefs distributes their videos
Sponsor For This Episode
This episode of Growth Marketing Today is brought to you by 42 Agency.  42 Agency works with high growth B2B SaaS Companies helping them build and scale Revenue and Marketing operations that accelerate demand generation and pipeline growth. To learn more & get $500 in free consulting time - visit them at https://growthtoday.fm/42
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What is Growth Marketing Today?

Whether you’re a marketer, founder, or consultant, gain a competitive edge by learning the battle-tested marketing strategies in-detail from today's smartest marketers such as Rand Fishkin, April Dunford, Hiten Shah, and Val Geisler. Each week I uncover the proven step-by-step marketing processes and systems from each guest so you can apply the lessons to accelerate the growth of your company.

Download the FREE growth cheat sheet with actionable tips, notes, and takeaways from the latest podcast episode in a one-page PDF at https://growthtoday.fm

Question? Comments? Feedback? Reach out to this podcast's host at @RamliJohn via Twitter or ramli@growthtoday.fm via email.