In today’s episode, I’m talking about what it can look like to build your life and business from assignment, not just from a goal list.
This year, I did not set major goals the way I usually would. From the outside, it may have looked like there was a perfect plan behind everything. The book, the reviews, the Barnes & Noble placement, the speaking rooms, the growing platform. But the truth is, there was no perfectly mapped-out strategy.
There was readiness. There was obedience. There was a willingness to show up for what God placed in front of me and do the work.
I also share a story from my home staging days, where I learned that sometimes a space does not need more. It simply needs someone to see what is already there clearly. That same lesson has shaped the way I now think about business, life, and this mid-year self-check.
Because maybe you are not behind. Maybe there is already more in the room than you think.
Here’s what I covered
✅ Why I did not set major goals this year
✅ What it can look like to build from assignment instead of pressure
✅ The difference between a goal review and a mid-year self-check
✅ A gentle way to notice what may already be in your hands
✅ Why feeling behind does not mean you have failed
✅ The value of reflecting on capacity, resilience, boundaries, and lessons learned
✅ Why safe is not always the same as aligned
✅ Questions you may want to sit with before planning the second half of the year
I also talk about the pressure that can come up around the middle of the year. The comparison, the feeling of being behind, and that quiet voice that asks, “Who am I to think I could do this?”
This episode offers a different way to look at the first half of the year. Not through panic. Not through shame. Not only through goals that were met or missed.
Through inventory.
What did you build? What did you survive? What did you learn? What did you release? What opened up that you did not plan for?
Sometimes the next move may already be inside those answers.
Maybe the question is not only, “Did I hit the goal?”
Maybe the question is, “What has obedience already built?”
✨ Download the Creative Clarity Assessment
I created the Creative Clarity Assessment as a free resource to help you take this kind of honest inventory. It is not a personality test or a goal-setting worksheet. It is more like a mirror you can hold up to your business and your life. Download it at
www.jokedurojaiye.me/creative-clarity-assessment
💼
Explore Business Therapy™
If you would like support as you navigate the realities of building a business, Business Therapy™ offers a space for reflection, strategy, and honest conversations about growth.Learn more at
www.jokedurojaiye.me
📖
Read the book, Unmute Yourself
This book is about becoming the version of you who can carry what you’ve been praying for. It’s about using your voice, owning your space, and expanding your identity as your business grows.
you can order here.
What is Business Therapy™ With Joké?
Formerly Creative Business Mindset Podcast™
Welcome to Business Therapy™ with Joké, where we separate the math from the drama so creative entrepreneurs can build profitable businesses with clarity, confidence, and purpose.
Joké Durojaiye, is a mom of three, Certified Life Coach, Author, serial entrepreneur and a business strategist who has lived through the real, messy middle of building businesses from the ground up. This podcast goes beyond surface level success and into the honest conversations around fear, visibility, burnout, reinvention, leadership, and what it actually takes to grow something sustainable.
If you are tired of guessing your way through business, overworking, or feeling stuck between your talent and profitability, you are in the right place.
Here, we talk about the mindset behind the money, the systems behind the success, and the emotional patterns that can either move your business forward or keep you playing small.
Whether you are a creative entrepreneur, home stager, designer, coach, speaker, or someone building a purpose driven brand, expect candid conversations, practical strategies, and real life stories designed to help you attract aligned clients, increase your income, and grow without losing yourself in the process.
This is not about overnight success. This is about building a business and a life that actually fit together.
Powered by Creative Business Network™.
Disclaimer: Business Therapy with Joké™ and Creative Business Network™ do not guarantee specific results and are not responsible for any business, financial, or personal decisions made based on the information shared on this podcast. The content reflects the personal experiences, opinions, and insights of the host and guests and is intended for educational and inspirational purposes only. Please consult qualified professionals for financial, legal, tax, medical, or mental health advice specific to your situation.