2X eCommerce Podcast

My guest on today’s show is André Morys; the founder of Web Arts AG - one of the largest and a leading world class Conversion Rate Optimization (CRO) agency based in Frankfurt, Germany. With leading global brands like: C&A, Konica, Minolta, Sage Accounting, O2 and Monsoon as clients.
If you have attended any major Conversion Rate Optimisation conference in Europe, then you will most likely have heard André on today show speak.
I met him and his team earlier this year at the Digital Elite camp run by Peep Laja (Episode 15) in Estonia; where he spoke about how Neuromarketing can be applied in Conversion Rate Optimisation... a hugely insightful talk!
André approach to Conversion Rate Optimisation is deep rooted in the social sciences. André’s and Web Art’s CRO methodology is founded on:

Behavioral economics,
Neuromarketing,
Game theory (gamification),
Social psychology and
Consumer psychology

Show Notes

My guest on today’s show is André Morys; the founder of Web Arts AG - one of the largest and a leading world class Conversion Rate Optimization (CRO) agency based in Frankfurt, Germany. With leading global brands like: C&A, Konica, Minolta, Sage Accounting, O2 and Monsoon as clients.

If you have attended any major Conversion Rate Optimisation conference in Europe, then you will most likely have heard André on today show speak.

I met him and his team earlier this year at the Digital Elite camp run by Peep Laja (Episode 15) in Estonia; where he spoke about how Neuromarketing can be applied in Conversion Rate Optimisation... a hugely insightful talk!

André approach to Conversion Rate Optimisation is deep rooted in the social sciences. André’s and Web Art’s CRO methodology is founded on:

  • Behavioral economics,
  • Neuromarketing,
  • Game theory (gamification),
  • Social psychology and
  • Consumer psychology
★ Support this podcast ★

Creators and Guests

Host
Kunle Campbell
Host of the 2X eCommerce Podcast and Co-Founder at OCTILLION

What is 2X eCommerce Podcast?

Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test.

Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions.

2X your eCommerce growth with insights from Kunle and handpicked experts.

Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce