From Research to Reality: The Hewlett Packard Labs Podcast

In this week's episode of the Hewlett Packard Lab’s Podcast From Research to Reality, Martina Trucco, discusses the radical transparency in communication. An Executive in Marketing and Communications, Martina relates marketing and communication to storytelling, to getting the buy-in, and authenticity. She draws the parallel to personal branding and marketing oneself. She teaches us how to best approach and use social networking and how to address diversity and inclusion.

Show Notes

In this week's episode of the Hewlett Packard Lab’s Podcast From Research to Reality, Martina Trucco, discusses the radical transparency in communication. An Executive in Marketing and Communications, Martina relates marketing and communication to storytelling, to getting the buy-in, and authenticity. She draws the parallel to personal branding and marketing oneself. She teaches us how to best approach and use social networking and how to address diversity and inclusion. She brings up a lot of personal experience and examples from her rich history.

What is From Research to Reality: The Hewlett Packard Labs Podcast?

This is a podcast about the many phases of technology innovation: ideas, research, development, management, marketing, and many others. We’re talking to a wide range of people with diverse and rich backgrounds including all species of engineers, scientists, mathematicians, business people and technical managers. We hope you will enjoy these podcasts as much as we did making them.