The Cash Flow Contractor

Managing and maintaining all of your online accounts can be OVERWHELMING, right? You’re doing your best to work on your business, work in your business, focus on getting more customers, troubleshooting problems, and really just keep the ship afloat – so directing your attention to account management can be a lot to handle on top of everything else. It can be a mess for anyone to figure out, especially if you don’t have the right tools… but good thing for you, we’re here to help you create an efficient system to keep all of your accounts operating like well-oiled machines. Listen now to hear our suggestions.

Show Notes

  • 00:00 - Intro
  • 01:15 - The Accounts You Need
  • 01:50 - Social Media Accounts 
  • 02:33 - Meta Business Suite Essentials & Benefits
  • 04:23 - Using A LinkedIn Company Page
  • 05:35 - Why You Need To Be On Twitter & Tiktok
  • 06:23 - Golden Username 
  • 06:50 - Choose One That You’re Good At
  • 08:35 - Google Workspace vs. Microsoft
  • 09:54 - Using Your Google Workspace
  • 12:36 - Directories For Businesses
  • 14:04 - General Must-Have Accounts
  • 15:43 - Why Tracking Is Essential
  • 17:36 - Keep Your Logins Organized
  • 18:00 - Outro



Quotable Moments
  • “Social media accounts are almost always messed up by small business owners, especially by contractors.” – Khalil
  • “It’s important that you separate your personal from all of the accounts you have for your business.” – Khalil
  • “If you do not have a LinkedIn, go and make a company page immediately.” – Khalil
  • “You may not use Twitter or are big on Twitter but you need to go and claim the username just so you have it.” – Khalil
  • “You need to consider where your primary audience is at and what platform your skills best lend itself to.” – Khalil
  • “A business account is a lot more difficult to hack than a personal account.” – Khalil
  • “For all of your directories, such as Yelp, Angie’s List, or Home Advisor, you need to make sure that your account is accurate and updated.” – Khalil
  • “An extremely valuable software that you can integrate in your business is CallRail. This allows you to play back any conversation you’ve had with clients and helps you keep track of contacts.” – Khalil
  • “As much as possible, don’t share passwords to these accounts. You don’t want to share your passwords, you just want to add users.” – Khalil


Resources


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What is The Cash Flow Contractor?

If you’re like most contractors we know, then you started your business because you’re passionate about and great at your craft. You also wanted to be your own boss. Owning a business has a lot of advantages, but also a lot of challenges.

We started this podcast to talk about things that matter to you as an owner, like business fundamentals, sales processes, marketing, leadership, and much more. Armed with knowledge, you’ll be able to reach your goals, whether that’s growth, getting your shop to run without you, or anything in between.