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AI in Marketing
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Season 1
"TikTok Cannabis Collaborations, Neuralink's Brain Implant Innovations, ID.me's Rising Value, Tesla's Robotaxi Teleoperations, Anthropic's AI Streamlining, and LinkedIn's B2B Advertising Insights"
In this episode of the AI in Marketing podcast, we explore how Cann, a cannabis-infused beverages brand, leverages TikTok to expand its reach despite ad restrictions. We touch on Neuralink's innovative study centered around using brain implants to control robotic arms, potentially revolutionizing technology for paralyzed individuals. We discuss the rising valuation of ID.me and the significance of identity verification services amidst increasing identity theft threats. We discuss Tesla's focus shift towards developing a teleoperations team for its imminent robotaxi service. We also delve into Anthropic's Model Context Protocol, a tool to streamline data integration for AI systems. Finally, we highlight LinkedIn's researched principles for higher B2B ad engagement, emphasizing vertical mobile ads and humorous content.
- https://www.getvoicestream.com/
- https://www.nytromarketing.com/
- https://www.marketingbrew.com/stories/2024/11/15/cann-tiktok-creator-strategy
- https://www.wired.com/story/neuralink-robotic-arm-controlled-by-mind/
- https://techcrunch.com/2024/11/25/tesla-appears-to-be-building-a-teleoperations-team-for-its-robotaxi-service/
- https://www.theverge.com/2024/11/25/24305774/anthropic-model-context-protocol-data-sources
- https://www.searchenginejournal.com/linkedin-reveals-data-backed-formula-for-b2b-ad-success/533581/