The Visibility Podcast

As a dance studio owner, understanding potential customers' journey from Google search to your studio doors is crucial. In today's episode, we'll uncover the four key stages that lead people to your dance studio:

1. They have a problem, need, or desire and Google it.
2. Your dance studio comes up, and they click on it.
3. They check your socials to make sure you're legit and like what they see.
4. They walk into your studio.

Now, if they love your service, they might talk about it. But if they have a bad experience, everyone will know about it. 😉

All kidding aside, buying habits have changed. People aren't just talking—they're researching on their phones. So, are you being found on Google? If not, you're missing out on a lot of foot traffic. Let's dive into how optimizing your Google Business Profile and improving your SEO (Search Engine Optimization) can help you get found and boost your dance studio's visibility.

Tune in to learn how to leverage SEO strategies to attract more customers and ensure your dance studio is the top choice in your area.



Love today’s podcast? 🙌
  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think.  DM me!
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast. 
Be Found, Liked and Trusted Faster - Google Workshop - If you think you’re the best kept secret in town?  Let’s change that.  In this new and improved on demand workshop I tell you exactly what you must do to be found, trusted and like quicker and easier.  

The Only Three You Need - Be the Only Option in Town by Doing Less! - As brick and mortar business owners we can get “shiny object syndrome.”  Jumping from one strategy to another. In this on demand workshop, I share with you what THREE strategies you need to be focusing in on at ALL times. 

20 min FREE Coffee Chat:  Fast Track if Working together, either as a coach or consultant,  is a fit and get some immediate takeaways for your biz. 

Hire ME! Ready to delegate? This may be your option!: Google Business Profile, Email Campaigns, Text Campaigns, Social Media, and Bog Writing. 

Our Sponsor Nutritionist Lisa Holtan

In 2009 Melissa Rose started her business, The Dancing House  in the basement of her home. There she taught the art of dance to students of all ages while her babies were right along with her in the pack and play.  With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.  Along with running a successful brick and mortar business and an online dance membership.

Melissa's also a visibility coach and consultant other local brick + mortar businesses. Providing direction by leveraging SEO best practices, encompassing Google Business Profile optimization, blog writing, social media engagement, and email/text campaigns.

When not inspiring or empowering, Melissa's a mama of five kiddos, enjoys long hikes, playing in her garden and connecting with others through Healthy in the Valley.  

What is The Visibility Podcast?

Welcome to The Visibility Podcast: for business owners who are ready to grow on purpose.

Hosted by Melissa Rose, studio owner and creator of the Visibility Blueprint, this show explores the real strategies behind sustainable, profitable growth.

If your marketing feels inconsistent, your sales unpredictable, or your business feels stuck despite doing “all the things,” you’re in the right place.

On this podcast, we'll talk visibility, obviously, but we'll also go deeper. Through expert guests and real conversations, we unpack sales strategy, financial awareness, team leadership, and the backend systems that keep small businesses thriving.

From Google Business Profile optimization to website and social media audits to simplifying your offers, I help you identify what’s actually working in your business, and what’s just keeping you busy. And busy? Busy is a four-letter word.

This isn’t surface-level marketing advice. This is about understanding what’s truly driving revenue in your small business, and what’s just noise.

Whether you run a brick-and-mortar storefront, a local service-based business, or a hybrid model, visibility is the foundation of sustainable growth.

Let’s make your business "The Best in Town!"