Master Your Craft

Commercial production has always run on paperwork—scripts, call sheets, timecards. But then Covid happened, and everything changed. 

In this episode, Jesse Perez talks with Nate Gibson about how that disruption led to a digital transformation. What started as a pandemic workaround has evolved into a smarter, mobile-first solution helping productions move faster, stay compliant, and lighten the load for crews. 

Key insights from this episode:  
  • Why user-first design matters in payroll 
  • The role of mobile tools in modern commercial production 
  • Why production tech must evolve with the industry  
Chapters:  
(00:00) Meet Nate Gibson 
(00:31) Creating a digital solution for entertainment production 
(05:30) Streamlining timecards and processes for crew members 
(10:10) Keeping the human touch in a tech-first world 
(11:31) Balancing security and customization in tech 
(13:38) Rapid-fire questions for Nate 
(15:39) What does it mean to be a master of your craft? 
 
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What is Master Your Craft?

This show goes beyond the basics of production, uncovering the expertise and stories that drive the entertainment industry From big-name industry leaders to behind-the-scenes pros, each episode reveals how different aspects of production, from financing to performance, come together to create something extraordinary.