SuperPod — The no-filter MSP show

Giovanni Sanguily is the guest on this episode of SuperPod- The no-filter MSP show. He's passionate about marketing, sales, and everything MSP. He started off as a junior sales rep for an MSP out of Southern California before marketing chose him. He's the CEO of Honey CRM, a CRM built exclusively for MSPs. A little interesting fact about him is that he loves to sketch.

In this episode, he shares a touching story of how the MSP community had his back, why he built Honey CRM, and why he's placing his bets on AI.

Show Notes

Topics discussed in this episode:
  • The good that the MSP community has done for him and why he wants to give back to this community. 04:00
  • COVID gave a whole new perspective to what it means to have business continuity. 06:10
  • The changes that MSPs need to make from a technical, business, and financial point of view, to stay resilient. 09:13
  • It's necessary to continually look at your technology and see how you can enable your clients to meet their business goals. 12:00
  • Getting new business is highly challenging; it is important to give 10x without expecting as much in return. 14:28
  • When internal IT and outsourcing MSPs come together there is an opportunity for MSPs to leverage. 20:19
  • Put all your eggs into partner enablement because your partner base drives 80% of the revenue. 22:37
  • Start with email marketing before you start spending money on advertising. 28:12
Resources mentioned in this episode:
Credits:
The team that made this episode possible:

What is SuperPod — The no-filter MSP show?

SuperPod — The no-filter MSP show is an all-tactical podcast where we get behind the scenes, talk to MSP owners (and experts), and get to know what they are doing to evolve their business.

Presented by SuperOps.ai.