Doing it Right: The Stories that Make Us

Leaders –Pay attention. When Dr. Pete Fader talks….companies like Starbucks, Nike and others listen. He calls himself the “nerdy mathy guy.” A Phi Beta Kappa graduate from M.I.T. & Professor of Marketing at Wharton, Dr. Fader is known worldwide as the expert’s expert. He applies his proficiency to analyze how customer behaviors affect long-term growth….and he does this so well, Nike bought his company! A fun-loving and down-to-earth kinda guy, Pete speaks to how being geeky was not cool when he was a kid. But, ignoring all naysayers, his passion & natural gift for math has brought success for companies beyond his imagination. You’ll smile as you hear Pete poke fun at himself in this interesting discussion. Tune in Monday, 12:30PM Central.TPOV’S: ⦁Being nerdy is now cool. (5:34)⦁Companies should not see customer service as a cost. (7:02)⦁Not all customers are valuable customers-know the difference. (10:22)⦁Admire others for the joy they bring to others (27:27)⦁There’s no better way to bond with family than playing board games. (28:01)⦁There’s nothing more gratifying than someone saying, “because of you I see the world differently.” (33.52)

Show Notes

Leaders –Pay attention. When Dr. Pete Fader talks….companies like Starbucks, Nike and others listen. He calls himself the “nerdy mathy guy.”

A Phi Beta Kappa graduate from M.I.T. & Professor of Marketing at Wharton, Dr. Fader is known worldwide as the expert’s expert. He applies his proficiency to analyze how customer behaviors affect long-term growth….and he does this so well, Nike bought his company!

A fun-loving and down-to-earth kinda guy, Pete speaks to how being geeky was not cool when he was a kid. But, ignoring all naysayers, his passion & natural gift for math has brought success for companies beyond his imagination.

You’ll smile as you hear Pete poke fun at himself in this interesting discussion.

Tune in Monday, 12:30PM Central.

TPOV’S:
⦁Being nerdy is now cool. (5:34)
⦁Companies should not see customer service as a cost. (7:02)
⦁Not all customers are valuable customers-know the difference. (10:22)
⦁Admire others for the joy they bring to others (27:27)
⦁There’s no better way to bond with family than playing board games. (28:01)
⦁There’s nothing more gratifying than someone saying, “because of you I see the world differently.” (33.52)

What is Doing it Right: The Stories that Make Us?

Welcome to 'Doing it Right: The Stories that Make Us', hosted by author and national news contributor Valerie Sokolosky.
On the show, you'll hear fascinating stories from successful leaders who have lived life "doing it right", the journey to becoming a leader, and personal experiences that formed their character, drive, impact, and influence.
Their stories of authenticity will inspire you!