{
  "version": "1.2.0",
  "chapters": [
    {
      "title": "Intro\r",
      "startTime": 0,
      "endTime": 76
    },
    {
      "title": "In This Episode\r",
      "startTime": 76,
      "endTime": 235
    },
    {
      "title": "How to Escape Local Maximum Traps in Growth Marketing\r",
      "startTime": 235,
      "endTime": 539
    },
    {
      "title": "Productive Laziness Mindsets\r",
      "startTime": 539,
      "endTime": 723
    },
    {
      "title": "The Psychological Trap of A/B Testing\r",
      "startTime": 723,
      "endTime": 955
    },
    {
      "title": "Balancing Clean Experiments with Bold Bets\r",
      "startTime": 955,
      "endTime": 1123
    },
    {
      "title": "How to Use Incrementality to Measure Real Campaign Impact\r",
      "startTime": 1123,
      "endTime": 1352
    },
    {
      "title": "How to Approach Incrementality Without Large Data Sets\r",
      "startTime": 1352,
      "endTime": 1513
    },
    {
      "title": "The Best Use Cases for Incrementality Tests\r",
      "startTime": 1513,
      "endTime": 1798
    },
    {
      "title": "How to Handle ROI Conversations Without Slowing Down Growth\r",
      "startTime": 1798,
      "endTime": 2282
    },
    {
      "title": "Why Most A/B Testing Is a Waste of Time\r",
      "startTime": 2282,
      "endTime": 2837
    },
    {
      "title": "When Natural Language Becomes the Interface, Channel Expertise Stops Being a Moat\r",
      "startTime": 2837,
      "endTime": 3811
    },
    {
      "title": "How to Use Game Thinking to Stay Energized in Growth Roles",
      "startTime": 3811,
      "endTime": 0
    }
  ]
}