Rooting for STEM

This week on the #5Things, we discuss all the new features, including TikTok's STEM Feed, Instagram's "Top 3" stories sticker, YouTube TV Multiview, and more!

The Things: 

 

1. TikTok’s new STEM feed: This new STEM feed will appear alongside the platform’s “Following” and “For You” feeds as a dedicated space to explore videos related to science, technology, engineering and math. 
2. New Sephora and TikTok Incubator Program: The incubator program aims to connect content creators with the brands who have participated in the Sephora’s Accelerate program via educational training modules, and a DEI-first approach to these creator partnerships.
3. Instagram’s Testing a New ‘Top 3’ Stories Sticker: This new Stories feature will enable users to highlight their top 3 favorite accounts, tracks, places, etc
4. Custom AI chatbots’ role in fandom: Fans are starting to embrace AI technologies in the form of interacting with fictional characters on an app called Character.AI
5. YouTube’s new ‘multiview’ feature: Youtube TV is launching early access to “multiview,” an option that allows viewers to watch up to four different sports live streams.

Sources: TechCrunch, Glossy, AdAge, Social Media Today, The Verge

Hosts: Joey Scarillo, Hannah Loeff, Kylie MacDonald

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Creators & Guests

JS

Host

Joey Scarillo

HL

Writer

Hannah Loeff

KM

Writer

Kylie MacDonald

SG

Producer

Samantha Geller

What is #5Things: This Week in Social?

Each week Grey brings you five important things happening in the world of social and digital media.
 
This round table panel covers platform updates, creative inspiration, stories in the news, and more.
 
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