In 2006, finally, something erupted.Health food was an imbroglio of crusty and boggey-fied, innocuous yet alienating food.Glib green and banal brown shelves had less personality than a broken Asthma pump in a hospital car park.A cacophony of precocious cardboard-with-a-conscience.In 2006, thankfully, a TECTONIC SHIFT ERUPTED!!!Lashings of lurid orange and green and pink and red lava spilled over supermarket shelves.A bombastic riot of eye-gorgingly-gorgeous products, coquettishly carousing yo...
In 2006, finally, something erupted.
Health food was an imbroglio of crusty and boggey-fied, innocuous yet alienating food.
Glib green and banal brown shelves had less personality than a broken Asthma pump in a hospital car park.
A cacophony of precocious cardboard-with-a-conscience.
In 2006, thankfully, a TECTONIC SHIFT ERUPTED!!!
Lashings of lurid orange and green and pink and red lava spilled over supermarket shelves.
A bombastic riot of eye-gorgingly-gorgeous products, coquettishly carousing your taste buds.
Rude Health, the Granola-gorging Jospeh and the technicolour Dream Coat.
Rude Health made you feel beautiful and bountiful.
They’ve scaled from +£20 million, won listings at Sainsbury’s, Waitrose, TESCO, Booths.
My latest guest on HUNGRY is the wonderful, Camilla Barnard, co-founder Rude Health.
One of my favourite episodes to date!
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HUNGRY is the podcast for Challenger Food and Drink brands wanting to pour gasoline on their growth. Fancy being kind? Want to feel warm inside? Please hit the Subscribe button. You’d really, really make my week.