Making Sales Less Painful Through Marketing

Show Notes

Episode Summary

Today we'll be discussing sales and marketing and how to use marketing to improve the sales experience as a freelancer.

Links Mentioned

• Cold Email Podcast
• Sales 101 for Freelance Devs — Avoiding the Pain You’re About to Experience (Erik Dietrich blog post)

Panelists

• Erik Dietrich
• Meg Cumby
• Marg Reffell
• Reuven Lerner

Panel Picks

Each episode, the panel (and guest) share their picks: a book, app, service, resource, or something else that they're enjoying and recommend you check out:

• The 90-Minute Guide to Building Marketing Funnels That Convert by Keith Perhac (Meg)
• TIL about DevOps at Scale (Erik)
• Apply to be an author on Hit Subscribe - for people in app dev space (Erik)
• Flu: The Story of the Great Influenza Pandemic of 1918 and the Search for the Virus That Caused It by Gina Kolata (Reuven)
• Hunting an Invisible Killer - Science Vs podcast (Reuven)

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What is The Business of Freelancing?

If you're a freelancer, then you're not just an expert in your field. You're also a business owner, responsible for everything from bookkeeping to marketing to customer satisfaction to business development.

On the Business of Freelancing, our panel of experienced freelancers discuss the issues that they have encountered while building up their business — and give you practical, actionable advice to take your career to the next level. We also invite expert guests to provide their opinions and perspectives on how you can better succeed in your freelance career.