Why They Resonate

There's a hidden marketing gem in a tiny city in Denmark. We need to talk about it...

BUILD A BETTER IDEA: Enroll in the Idea Lab now

This is my new program to help you develop a stronger premise. Your premise is your insightful, ownable idea. It's highly valuable to others and highly original to you, and you use it to inform your speaking, your messaging, your content and thought leadership.

EVERYTHING gets better and easier if you have a stronger idea driving your work. More than expertise, it's how you SEE your expertise, your topic, your industry.

Let's build your insightful, ownable idea together. Enroll at jayacunzo.com/ownable-idea

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EPISODE CREDITS:

This episode sponsored by Wistia.

Hosted and produced by me, Jay Acunzo.

Music from Embleton.

Produced by Ilana Nevins.

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CONNECT WITH ME:

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Subscribe to my YouTube channel for regular insights into idea development, signature talk development, and growing a speaking business.

Follow me on LinkedIn for random rants and routinely re-thinking how we build our businesses.

Learn more about my client advisory work at jayacunzo.com

Book me to speak at jayacunzo.com/keynotes

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ABOUT ME, JAY ACUNZO

I'm a public speaking and storytelling advisor trusted by bestselling authors, professional speakers, seven-figure coaches, and brands like Disney and Salesforce.

Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot.

I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books.

Today, I teach business leaders how to communicate with greater resonance, and I advise paid speakers on how to grow their businesses and their impact.

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Creators and Guests

Host
Jay Acunzo
I help entrepreneurs differentiate with stronger IP and storytelling // Author, speaker, host of How Stories Happen, and consultant for hire

What is Why They Resonate?

Speakers, authors, experts, and entrepreneurs develop their ideas in real-time, so you can see what it really takes to resonate. Join professional speaker and public speaking advisor Jay Acunzo as you get closer to the process of how exceptional communicators actually craft their materials. You'll hear how new ideas take shape, speeches become great, and stories evolve from meh to memorable. The show is part celebration, part workshop, and you'll walk away ready to compete on the influence of your ideas, not the volume of your marketing.