During this special episode of Retail Remix, Alicia Esposito sat with Adam Blair, Editor at Retail TouchPoints, and Philip Jackson, Co-founder of Future Commerce, to dig into their experiences bouncing around sessions and the expo floor at this year’s NRF Big Show. If their insights are any indication, 2023 is shaping up to be a year of optimization, not revolution.
For example, instead of pulling out pieces of tech from your stack – what Philip innocently referred to as “noodles” – retailers will look to layer new technologies on top of existing frameworks to embrace buyer needs and promote cost-effectiveness. Retailers can then stay in the conversation without sacrificing during times of economic uncertainty.
The panelists discuss the key themes highlighted throughout the show, as well as the conversations they had and the lessons they learned.
The rules of retail are constantly changing. Today, we're in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry's leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.