The State of Retention Marketing | E36: Insuring the Path for Persistency, Persona Mapping, and Distributors

 In insurance, it's not just paperwork and messages. Advisors and distributors? They're the real MVPs, not just in policies but in your everyday life. Abhishek Gupta spills the secrets on keeping customers and distributors on the happy train. Plus, there's some deep talk on persona mapping and the insurance jungle, where it's a wild 1 to 26 ratio between LIC and private players.{

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What is The State of Retention Marketing ?

Join Ankur Gattani, as he dives into engaging conversations with decision-makers face-to-face. These discussions are not your average chit-chat – he's getting into the what, why, and how of retention in organizations. From the human touch to the intricacies of products and technology, Ankur covers all the bases. So, strap in, hit play, and let's turn this podcast into your go-to source for understanding the ins and outs of keeping customers committed.